June 14, 2011

The Ritz-Carlton,

Marina del Rey, CA

For more information
please contact us at
720-287-0145 or
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Keynote Speaker: Thilo Koslowski Vice President & Lead Auto Analyst Gartner Featured Presenters: George Liang President DCH Auto Group Toby Hynes President & General Manager Gulf States Toyota Allan Jenik Director - Dealer Services Harley-Davidson Jon Budd National Manager - CRM & Interactive Marketing Hyundai Motor America Chip Wells Vice President - Strategic Customer Focus John Deere Financial Brian Benstock Vice President & General Manager Paragon Honda Andrew Pine General Manager - Customer Relations Porsche Cars, NA Sara Hasson Vice President - Automotive Brand Solutions Univision Michael Sachs General Manager - CRM & Loyalty Volkswagen of America

Survive to Thrive -

Maximizing Customer Value

in a Slow Growth Economy

The Automotive Customer Centricity Summit is a unique event featuring:

• Real expertise on key topics
• Exclusive environment for senior executives
• Strategic and best-practice presentations
• Extensive opportunities for peer-to-peer learning
• Limited sponsor and vendor involvement

Now in its seventh year, the Automotive Customer Centricity Summit is the only Summit dedicated to helping the automotive industry improve customer relationships. Join us for the full-day event, which provides an exclusive environment for senior executives from OEMs, Dealers, and Captives that is focused on sharing knowledge, networking with true peers, and creating opportunities for individuals and companies to move the industry forward. 

What You’ll Learn

While pent-up demand will drive sales in the short run, the brands that will dominate in the long run will work now to establish lasting customer relationships. This year’s Summit will focus on utilizing customer-centric strategies to strengthen performance in the face of slow, unpredictable improvements in the economy. The Summit will provide insight on how OEMs, Dealers, and Captives are working together to successfully maximize value – not only for themselves but for their customers as well. Speakers will also explore options for using vehicle connectivity to provide unique value and deepen customer relationships.

Topics will include:

• Overview of key market and technology trends
• DCH’s low-stress car buying strategy
• Hyundai’s success creating true customer engagement

• Paragon Honda’s 20 new ideas that spurred growth
• Volkswagen’s philosophy on loyalty
• Univision’s view of the Hispanic auto market

NEW – Keynote Continuum Presentation!

Many delegates requested continuity between Summits, so for 2011, we’ve added a follow-up presentation to the 2010 keynote address. Hyundai will return to provide an update on their Assurance, Blue Drive, and Connections (ABC) Strategy. You’ll discover if Hyundai and their dealers successfully strengthened their engagement with current customers and developed an improved customer experience to attract a new type of buyer to the Hyundai brand.

Closing Panel Discussion

The Customer Centricity Summit will close with a panel discussion featuring thought leaders who represent a cross-section of the industry: OEM, Dealer, Distributor, and Captive. Moderated by the CEO of SCI Marketview, senior executives from John Deere Credit, Ford, Gulf States Toyota, and Porsche will discuss how they collaborate within their ecosystems to surround the customer with value and maximize Customer Lifetime Value. The panel provides a final opportunity for the entire group to discuss questions with peers, and leave the Summit with new and valuable insight on the challenges and benefits of customer centricity in the automotive industry.

Register now to engage in this unique opportunity to learn from and network with recognized Automotive thought leaders in an environment focused on high quality peer interaction.

Please contact us at 720-287-0145 or Contact Us if you have any questions.